SMIRNOFF ICE ELECTRIC

Unlike classic Ice, Smirnoff Ice Electric is non-carbonated. Which means it won’t weigh you down. Which means everyone better report to the dance floor before I lose my patience.

Ad-wise, that meant bringing in the closers: Baddiewinkle, 87 years young, and Chris Fonseca, deaf dance pioneer.

One Show Gold Pencil 2017; Bronze Clio 2016

PRODUCT SOCIAL ASSETS

When the call came to push product a little harder on social, we answered. And we brought GIFs.

Concepted in the club with David Goss, Pedro Sampaio, Mikio Bradley, Brandon Pierce and Adolfo Alcala

E*TRADE Super Bowl 2022

E*TRADE

NFL Youth

Bobble

Smirnoff Ice Electric

Banner Health Vaccine

Spotify Premium

Seventh Generation

Frito-Lay

E: cfrawley24@gmail.com

P: 770 712 4608